Strategy of the company


The business strategy of Železiarne Podbrezová a. s. is focused on long term diversification. The business plan is based on three pillars. The parent company is mainly involved in the development of the metallurgical industry with a focus on the production of steel, seamless steel tubes, precision seamless tubes, and expanding secondary metallurgical productions.

Marketing strategy is focused on the three key objectives:

  • Satisfying the traditional customers of seamless steel tubes, to increase the share of more sophisticated tubes - boiler tubes, heat exchanger, bearings, and structural alloys.
  • Acquiring new customers for boiler tubes, opening up new opportunities for cooperation, particularly in the development of new steel.
  • Increasing the share of products with higher added value.


In Železiarne Podbrezova a.s. we perceive the value of the goods with on time delivery, price stability, innovative flexibility, and technical excellence. Our ambition is to create in the minds of our customers a sense of security. Our customers are not only buyers of our material; our partners are using the package of services that we create for them.
Mini-photo gallery
Click on the small thumbnails to display large photos
Visit our PHOTO GALLERY for more photos.

Rezanie oceľových blokovrúry oceľové bezšvíkové - výrobné halyrúry oceľové bezšvíkové - výrobné haly


Personal data processing statement
Copyright © Železiarne Podbrezová a.s. 2013, all rights reserved | Webdesign & hosting by ŽP Informatika s.r.o.